Bi-Annual Pitch Sessions + Visibility Opportunities
Gain exposure with investors, retailers, manufacturers, partners, and collaborators who can open the next door for your growth.
Introducing the New
2026 Beauty + Personal Care Cohort
An industry-specific mini accelerator + cohort built for female founders
Ready to scale, raise capital, and lead the next era of beauty.
1
4-Week Beauty Accelerator
2
12 month cohort
3
Long-Term Membership Network
We see you. You’re building more than products. You’re building category leadership, operational excellence, and the future of consumer beauty.
So we have designed a cohort that gives you the clarity, the connections, and any type of funding- ready strategy to scale with confidence.
What's Inside the 10th House
The 10th House is your Founder’s MBA, a proven system for women building and scaling beauty and personal care brands to seven figures. It blends education, mentorship, and community in one modern, supportive framework.
Peer Mentorship & Member-Hosted Events
Get support 24/7 inside our community and connect IRL through curated meetups designed for accountability and momentum.
200+ Business Tools & Templates
Financial models (including beauty COGS + inventory), job specs, marketing frameworks, content calendars, negotiation tools, and GTM templates.
Quarterly Town Halls
Learn directly from Rebecca Minkoff and Ali Wyatt, who share strategies, founder stories, and insights from scaling consumer brands.
Vetted Resource Library
A curated directory of the tools beauty founders rely on-from retail consultants and labs to packaging partners, agencies, AI tools, and ops systems.
FFC Expert Live Events
Monthly in-person gatherings in NYC and LA with experts, investors, retailers, operators, and exited founders. Build relationships with people who can change your business.
No one understands how to solve women's needs better than women do.
Ali Wyatt, Co-Founder & CEO
Get Total Alignment + Clarity On
- Financial goals + measurable growth benchmarks
- Your role + team needs + potential gaps
- Retail + distribution channel strategy
- Customer acquisition + scalable marketing strategy
- Investor-ready narrative + fundraising readiness (and alternatives)
- Personal branding + community building
Join the Legacy of Women Who Built Beauty
Women have always been the architects of the beauty industry. from Madame C.J. Walker and Helena Rubinstein to Bobbi Brown and Estée Lauder.
Today’s founders are evolving that legacy with science-backed, inclusive, sustainable, and wellness-first innovation.
This cohort is where you shape your strategy alongside women who get it, and gives you access to the operators who scale it.
This Cohort is for you if
- You’ve launched, have product-market fit, and want to scale 10x this year
- You plan to raise capital or seek funding of any sort in the next 12 months
- You want retail + financial + team clarity, not guesswork
- You want to get into the minds of buyers, mentors, investors
- You’re done doing it all alone
Beauty has Changed. The Economics Matter more than Ever.
Beauty is no longer just a product... it’s ritual, identity, science-backed, sustainability, wellness, and culture-first.
Beauty Categories Enrolling:
Skincare
Clinical, derm-backed, clean, hybrid, DTC
Haircare
Textured hair, scalp, clean haircare, tools
Makeup
Color, hybrid, clean, artistry
Fragrance
Fine fragrance, personal fragrance, home scent
Body + Wellness
Body care, supplements, ingestibles
Devices + Tools
Beauty tech, skincare tools
The founders who win have access to the right people who accelerate what they’re building. That’s what this cohort accelerates.
Founder Milestones that Changed the Industry
They started with a vision and you start with one too.
We give you the operating system + network to scale it.
Many of these founders have been speakers, members of the Cabinette, or advisors within the FFC ecosystem.
Inside the 2026 Cohort, You Get
As a 10th House Member, You Get Access to Founder's Operating Manual
You will leave the accelerator with:
- A founder vision plan, leading to a team structure blueprint
- A custom KPI framework
- A financial snapshot with benchmarks (P&L, margins, inventory)
- A go-to-market roadmap with scalable strategies
Direct Access to Beauty Operators Who Move the Needle
You’ll gain access to experienced beauty operators through FFC speakers, with mentorship available through The North. Including:
- Retail buyers (Ulta, Sephora, Target, Walmart, Credo, QVC, Ulta)
- Formulation chemists and product developers
- Supply chain and packaging operators
- Beauty investors and exited founders
Your next big opportunity won’t come from cold outreach. But it may come from inside this network.
Workshops and Events Designed for Beauty-Brand Scale
Topics include:
- Retail buyer playbooks and retail velocity strategy
- Creative marketing strategies, on any budget
- Brand and founder-led storytelling that converts
- Product testing and readiness
- Wholesale and DTC channel strategies
- Capital-raise preparation
A Founder Network That Creates Opportunities You Can’t Access Alone
Your cohort peers become your:
- Collaborators
- Advisors
- Accountability partners
- First customers
- Biggest supporters
Because in beauty the reality is that community builds trust, and trust builds scale.
24/7 Digital Platform + Member Network
Unlock:
- 200+ hours of expert workshops and sessions
- Business templates, GTM plans and financial models
- Group mentor office hours for personalized guidance
- Peer-to-peer founder strategy sessions monthly
- Searchable founder and operator directory
- Community channels for real-time troubleshooting and scaling
Why this Cohort Exists
The beauty industry workforce is 69% women
yet only 36% hold senior leadership roles
We’re changing that by investing in the founders building what’s next. You don’t need more noise.
You need more clarity, access, mentorship, and capital alignment.
That’s what we built.
A Note from Ali & Rebecca
You deserve access to the rooms that help you scale. That includes buyers, mentors, investors, and women building alongside you.
Consider this:
- Your vision shapes the brand.
- Clarity strengthens the business.
- Access opens doors to scale.
This cohort is meant to be a place you can land, learn, and grow, together. A true network and a launchpad for what’s next
Choose your Path
founder's operating manual accelerator
$329
Founder's Operating Manual 4-week live intensive, build your foundational systems.
Most Popular
continue with 10th house membership
$599 /year
10th House Membership, full membership + accelerator, courses, mentorship.
Lifetime Pass
$1,199
Lifetime access, strategy sessions, event discounts, brand spotlight, opportunities.
Membership fees are typically deductible business expenses - check with your accountant
Ready for your Next Milestone?
Get access. Get backed. Get scaled.
The 2026 Beauty + Personal Care Cohort is now open.
Limited to founders shaping the future of beauty + personal care.