INDUSTRY-SPECIFIC FOUNDER COHORT
Build alongside consumer founders facing the same operational, financial, and growth challenges as you scale.
BUILD THE SYSTEMS
THAT SCALE CONSUMER BRANDS
An industry-specific accelerator for female founders building consumer brands from $0–$5M.
Learn stress-tested frameworks directly from the operators, mentors, and investors behind today’s fastest-growing brands while building alongside a curated industry cohort.
1
FOUNDER’S OPERATING MANUAL ACCELERATOR
8-Week Founder Program
2
Industry Cohort
Structured Support by Industry
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3
Founder Network
Long-Term Resources & Relationships
We see you. You’re building more than products. You’re building category leadership, growth systems, and the future of consumer brands across fashion, beauty, personal care, food & beverage, home, wellness, and lifestyle.
That’s why we built a proven accelerator to create clarity to execute: where founders work directly with operators and mentors who have scaled consumer brands from $5M to $100M+.
During the accelerator, founders begin their industry cohort alongside their peers, with ongoing access to mentorship, resources, and the founder network.
Why 10th House?
If you’re constantly asking yourself…
- Where should I be spending my time?
- Who is the best person to hire next?
- Where is my money actually going?
- Why am I growing but still broke?
- How do I get customers consistently?
- What does success even look like for my business?
- What numbers do investors actually care about?
- How do I market with no money and no team?
Then it’s time to stop guessing and start operating.
PHASE 1
THE FOUNDER’S OPERATING MANUAL ACCELERATOR
An 8-week accelerator designed to give founders clarity, control, and confidence in how they build and scale their business.
Inside FOM, founders build the strategic and operational foundations required to grow a consumer brand with intention.
Week 1–2: Founder Role & Business Direction
What am I building and what is my job in this company?
Define your role as founder, where you spend your time, your strategic priorities, and decision filters. Then use that to determine what you should and should not be doing, and how to build your team around you.
Week 3–4: Benchmark Numbers & Financial Foundations
How does this business actually make money?
Build a founder-friendly KPI dashboard (your set of success metrics) and create an updatable financial model covering pricing, margins, and inventory so you understand exactly what drives sustainable growth.
Week 5–6: Business Structure & Operations
How does this business run without me doing everything?
Document how your business runs, create clear team roles, and turn what you’re doing manually into repeatable steps so the business can grow without everything relying on you.
Week 7–8: Marketing, Sales & Making Money
How do we grow this thing fast?
We identify where your customers come from, what marketing actually moves the needle, and build a 90-day plan so you know exactly what to work on each week to grow.
PHASE 2
Industry Cohort
The FOM accelerator kicks off the journey. From there, founders continue together inside a curated industry cohort designed to support the next stage of growth.
Build alongside founders navigating the same challenges across fashion, beauty, personal care, food & beverage, home, wellness, and lifestyle.
PEER MASTERMIND & ACCOUNTABILITY
Small-group founder sessions designed for real problem-solving, strategic feedback, and accountability.
INVESTOR & RETAIL CONNECTIONS
Access introductions and visibility opportunities with investors, retailers, partners, and operators who support consumer brand growth.
FOUNDER-LED STRATEGY SESSIONS
Live conversations with founders and operators who have built and scaled consumer brands from $5M to $100M+.
CURATED RESOURCE LIBRARY
Access frameworks, templates, financial models, marketing systems, and operational tools built specifically for consumer founders.
EXPERT EVENTS & NETWORK ACCESS
Join private events, expert sessions, and curated gatherings designed to build relationships that move your business forward.
Join the Next Generation of Consumer Brand Founders
Women have long shaped the brands that define culture — from fashion and beauty to food & beverage, wellness, and lifestyle.
The brands that break through aren’t built in isolation. They’re built with the right operators and alongside founders navigating the same stage of growth.
The next generation of consumer brands is being built right now. The question is whether you’re building it alone, or inside the right ecosystem.
This Cohort Is For You If
- You’re building a consumer brand (B2C or DTC) under $5M in revenue
- You’ve launched, have product-market fit, and want to scale 10x this year
- You plan to raise capital or seek funding of any sort in the next 12 months
- You want retail + financial + team clarity, not guesswork
- You want to get into the minds of buyers, mentors, investors
Consumer Brands Have Changed. The Economics Matter More Than Ever.
Consumer today is shaped by identity, community, sustainability, and direct relationships with customers.
CONSUMER BRAND CATEGORIES ENROLLING:
FASHION + ACCESSORIES
Apparel, footwear, handbags, jewelry, and modern fashion brands.
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BEAUTY + PERSONAL CARE
Skincare, haircare, cosmetics, fragrance, and wellness-driven beauty.
FOOD + BEVERAGE
CPG food brands, functional beverages, supplements, and consumables.
HOME + LIFESTYLE
Home goods, decor, furniture, household essentials, and lifestyle brands.
WELLNESS + PERSONAL HEALTH
Supplements, self-care products, fitness and wellness brands.
PET + FAMILY PRODUCTS
Pet care, baby, and family-focused consumer brands.
The founders who win have access to the right people who accelerate what they’re building. This cohort is how you find them.
Founder Milestones That Changed the Industry
They started with a vision and you start with one too.
We give you the operating system + network to scale it.
Many of these founders have been speakers, members of the Cabinette, or advisors within the FFC ecosystem.
A Note from Ali & Rebecca
You deserve access to the rooms that help you scale. That includes buyers, mentors, investors, and women building alongside you.
Consider this:
- Your vision shapes the brand.
- Clarity strengthens the business.
- Access opens doors to scale.
This cohort is meant to be a place you can land, learn, and grow, together. A true network and a launchpad for what’s next.
Choose your Path
FOUNDER'S OPERATING MANUAL ACCELERATOR (ONLY)
$329
8-week accelerator designed to help founders build the operating systems required to scale.
Includes:
- Founder vision & leadership framework
- KPI and financial dashboard
- Go-to-market strategy roadmap
- Dedicated community platform for networking, sessions replays, and resources
*One time payment
Most Popular
ACCELERATOR + COHORT
$599 /year
Full access to the 10th House Membership
Includes:
- The full 10th House membership
- 8-week Founder's Operating Manual Accelerator
- Ongoing industry cohort
- Strategic workshops and expert sessions
- Access to operators, mentors, and investors
- Founder network, resource library, and playbooks
*Renews annually
LIFETIME FOUNDER NETWORK
$2,500
Lifetime access to the Female Founder Collective ecosystem.
Includes:
- Everything included in the annual membershiFounder network and community
- Expert sessions and strategy workshops
- Private events and brand opportunities
- Founder directory and collaboration access
*One-time payment, forever access
Membership fees are typically deductible business expenses - check with your accountant
Ready for Your Next Milestone?
Get access. Get backed. Scale to $5M.
The 2026 Consumer Brand Cohort is now open.
Limited to founders shaping the future of consumer brands in fashion, beauty, personal care, food & beverage, home, wellness, and lifestyle.